And in a remarkably bold move, there was no band name and no title - just a cow in a field. When the band released Atom Heart Mother in 1970, Hipgnosis created an album cover that just showed the rear end of a cow in a field. The relationship between Pink Floyd and Hipgnosis would bring on the next seismic change in cover art and marketing. ((Associated Press))Ĭonversely, bands came to the realization they weren't bound to the conservative in-house art departments at record companies. That inventive cover art could sell albums. That an album didn't have to conform to a typical portrait of the band on the cover. They suddenly realized they didn't have to think in a linear fashion. Pepper design had opened the minds of the founders of Hipgnosis. It was "Hipgnosis." The word "hip" referenced the cool subculture, "gnostic" suggested mystical knowledge and the word "hypnosis" itself implied a trance state. ![]() The two of them happened to share an apartment with Sid Barrett of Pink Floyd, and one day Barrett scrawled a name in ballpoint ink on their door. With all that business coming in, Powell and Thorgerson decided to start a design company. The success of that cover led to other work from bands like The Pretty Things, Free and T-Rex. In 1967, Pink Floyd approached their friends Aubrey Powell and Storm Thorgerson to design the cover of their second album, Saucer Full of Secrets. Some rock 'n' roll bands will go to great heights for an eye-catching record jacket.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |